Backbone
Business Process Automation
We map, simplify, and automate the operational backbone of your business — eliminating friction and engineering systems that scale with you.
Best-fit operators
Outcomes
What you walk away with.
Concrete, measurable shifts our partners see when we own this work end-to-end.
- 01
Documented core processes
- 02
Consolidated tool stack
- 03
Automated SOPs across teams
- 04
Reduced operational risk
Common challenges
The problems we solve here.
Patterns we see again and again across California healthcare organizations — and how we work through them.
Core processes live in people's heads and break the moment someone is out or leaves.
Our approach
Documented SOPs and automated workflows that turn tribal knowledge into systems anyone can run.
The tool stack has bloated to a dozen overlapping subscriptions no one fully uses.
Our approach
Stack audit and consolidation that removes redundant tools and consolidates spend without losing capability.
Scaling means hiring more people to handle more manual work.
Our approach
Process re-engineering that lets the same team handle 2-3x volume by removing the manual steps in between.
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All services
Patient & Member Acquisition
SEO, paid media, landing pages, and community outreach engineered for California healthcare.
CalAIM Growth Services
ECM enrollment, Community Supports referrals, and managed care plan partnership marketing.
Provider Recruitment
Recruitment marketing for physicians, behavioral health staff, care managers, and CHWs.